Are Rolex watches a good investment?

Rolex watches are undoubtedly the world’s most famous luxury watch brand, and rightly so. They are incredibly well made and typically do not depreciate in value. In fact, the value of a Rolex often increases over time. 

With a history that dates back to 1905, Rolex watches are not only sought after by the wealthy, but the brand has also worked with the likes of the military, scientists and athletes to enable growth and development in these fields. 
All of these factors, and many more, are the reason that Rolex watches make such a great and reliable investment. Read on to explore this further. 

What makes Rolex watches a good investment? 

The last year and a half has been filled with great uncertainty due to the pandemic. Knowing where to put your money and how to safely invest it is an even more valuable commodity, now more than ever. Buying a Rolex is a great investment option as the watches often appreciate in value over time, with some even doubling in value the same day of purchase. 

The company,Rolex, institutes annual price increases, which subsequently protects the value of watches that have been purchased. This strategy ensures that Rolex keeps up with market demand but, more importantly, it provides value to their customers. It conveys the message that it is a safe investment to buy a Rolex because the money you spend will be protected by the brand.

However, like anything, the value of your investment over time will appreciate according to the model in which you purchase. The rarer the Rolex watch, the more it will increase in value over time.

Which Rolex models are best to invest in? 

If you want to invest in a Rolex watch and make a good investment, knowing which model to purchase to ensure you get the most in returns is important. 

Vintage Rolexes are almost a fail safe when it comes to investable Rolex watches. Due to the fact that many models are considered vintage and therefore discontinued, there is only a limited number of them available. This makes them more desirable to watch collectors and enthusiasts. It additionally means that their value will only keep increasing as the years go by. 

If a vintage watch is not your style or within your price range, then a Rolex sports watch is a great investment alternative. As a general rule, Rolex sports watches are almost guaranteed to hold or appreciate in value. Stainless steel sport models are the most valuable Rolex watches. In recent years stainless steel Rolex models such as; Submariners, Explorers, GMT Masters, and Daytonas have surged in value. 

In summary

Like any investment, it is important to know what you are doing. So, before you purchase a Rolex watch, why not get in touch with us here at Cuttings? There will always be a level of risk involved but doing your research into the value of different models, will increase your chances of making money on your investment.

If you wish to purchase a Rolex, you can shop our range of stunning Rolex watches here. Alternatively, if you wish you speak to one of our staff about advice on the best Rolexes for investment, you can get in touch with us by calling: 01843 584488